I am thrilled to announce the release of the third edition of “Creating Value with Social Media Analytics.” Since its first publication, “Creating Value with Social Media Analytics” has become a crucial resource for marketers, data scientists, and business leaders eager to unlock the potential of social media data. The third edition expands on this foundation with the latest tools, techniques, and case studies that reflect the most current trends and technologies in social media analytics.

“Creating Value with Social Media Analytics: Third Edition” is now available for purchase through Amazon, and you can also find it in digital format for e-readers and tablets: https://www.amazon.com/dp/B0D3HZN2SX

This website will continue to offer access to the previous edition resources in addition to the 3rd edition.

If you have already purchased (or plan to adopt) the book, please fill the following form to request a password to access the resources.